Monday, December 21, 2009

Fresh*Ink's 'agents of change' suspend publication

Posted By on Mon, Dec 21, 2009 at 1:50 PM

Fresh*Ink, the Gazette’s little sister publication, pulled the plug on its thrice-weekly edition this past Saturday.

A blurb on the final edition’s cover (“Fresh*Ink is hitting the refresh button. See you Jan. 6!") tells only part of the story.

On Jan. 6 (which, by the way, marks the Feast Day of the Epiphany on the Julian Calendar), Fresh*Ink will be scaled back to a once-per-week publishing schedule, according to a column by editor Tim Bergsten.

Fresh Ink Saturday, December 19, 2009
  • Fresh Ink, Saturday, Dec. 19, 2009

The 12-page paper started out in May as a free stand-alone sister version of the Gazette. Earlier this month, its publication was reduced from four to three days a week.

There’s more.

Come February 3, Fresh*Ink’s distribution will be extended to “high-traffic locations” in the Powers Boulevard and Briargate areas. The paper was initially distributed to downtown Colorado Springs, Manitou Springs, and Old Colorado City, although it appears the downtown edition has been discontinued.

Also in February, the Gazette will begin inserting Fresh*Ink in its Wednesday home subscription edition. Currently, two pages of content are running in the regular paper that day.

The unexpected announcement skewed the results — some say unfairly — of an Indy office pool predicting just how many holiday-themed Fresh*Ink covers would appear before year’s end. Saturday’s final Santa cover brought the number to six.

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