Wednesday, June 22, 2011

Rolling out a new brand

Posted By on Wed, Jun 22, 2011 at 2:37 PM

Appearances can be everything, so El Paso County Public Health is rolling out a new logo "to further emphasize the agency's mission of protecting public health."

Even though I've thought of myself as a visual person, I'm not seeing how the logo, for which the department paid $1,000, according to department spokeswoman Danielle Oller, stresses the public health mission. But maybe the symbolism is lost on me. Here's the new logo.

EPC_public_health_logo.jpg

And here's the press release announcing the name and logo change:

The agency changed its name from El Paso County Department of Health and Environment to El Paso County Public Health in January. The change was made to simplify the agency’s formal name, and bring focus to its mission of protecting public health and wellness for the entire community.

In light of the agency’s impending move to a new location this fall, El Paso County Public Health has taken this opportunity to transition to its new name and logo. These changes are timely, because the move will require agency materials to be updated to reflect the Citizen’s Service Center’s address on Garden of the Gods Road. The agency’s website and printed materials will be updated when necessary to make efficient use of resources.

With its focus on promotion and protection of the health of the population as a whole, public health is a partner to medical care, which focuses on individuals. Public health promotes and protects the health of the population through assessment of problems, direct action such as immunization and investigation of disease, and through education and public communication.

The mission of El Paso County Public Health is to promote and protect public health and environmental quality in the community through people, prevention and partnerships.

El Paso County Public Health traces its origins to 1878 when it was established as a city health department, and then to 1939, when it became an organized county-level health department. El Paso County Public Health serves all residents and visitors of El Paso County, which includes the cities and towns of Colorado Springs, Manitou Springs, Calhan, Fountain, Green Mountain Falls, Monument, Palmer Lake and Ramah.

El Paso County Public Health is governed by the El Paso County Board of Health, which establishes policy, approves budgets and appoints the executive director. The nine-member Board of Health is appointed by the El Paso County Board of County Commissioners.

El Paso County Public Health receives the majority of its funding from state and federal grants/contracts for service in addition to local funding from El Paso County. El Paso County Public Health also collects fees for licenses and permits, such as those associated with state-mandated inspections of retail food establishments.

Public Health anticipates moving to its new location in the Citizen’s Service Center, 1675 W. Garden of the Gods Road, in September. For more information, visit www.elpasocountyhealth.org.

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