Denise Whinnen 
Member since Jan 12, 2012

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Re: “City falls down on Twitter, apologizes”

I always tell people and businesses it is better to do one digital platform well before adding additional obligations. When you open these platforms it suggests that you are ready to open a conversation with people. To do otherwise, creates false expectations and sets you up for well deserved criticism. Twitter, by its very nature, is a real-time platform.

I know our community holds a no-frills values frame, but we ask the city to run like a business. I don't know of any multi-billion dollar enterprise that hasn't embraced digital platforms to communicate well with its customers. The city shouldn't be an exception to this thinking. The citizens are the consumers. We deserve meaningful communications, especially from our new "strong" mayor. The city must meet us where we live and we increasingly live in a digital world.

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Posted by Denise Whinnen on 01/12/2012 at 9:54 AM

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