Monday, May 7, 2018

Tech N9Ne beer coming to a city near you

Posted By on Mon, May 7, 2018 at 3:56 PM

click to enlarge boulouentrancefinal.jpg

Tech N9ne is the latest musician to lend his name to a craft beer — “Tech N9ne Bou Lou” unfiltered wheat beer will arrive in select markets, including Denver, on June 18 — but he’s far from the first.

An extremely short list of prior offenders would include AC/DC’s “Back in Black” (a black IPA, of course), “Wilco Tango Foxtrot” (a chocolate-tinged imperial ale), Jimi Hendrix’s “Purple Haze” (a raspberry-infused wheat ale), Thelonius Monk’s “Brother Thelonius” (a Belgian-style abbey ale), and, yes, Miles Davis’s “Bitches Brew” (an imperial stout and one thread honey beer with gesho root).

Granted, not all artist-inspired beers have gone down smoothly — a Baltimore brewery had to recall its unlicensed “I Miss the Old Kanye” porter under threat of legal action — but “Bou Lou” is clearly legit. And to prove it, here’s a surprisingly dull video of the horror-core rapper talking about it:



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