Wednesday, April 24, 2019

NRA files suit against PR firm after 38-year relationship

Posted By on Wed, Apr 24, 2019 at 11:15 AM

click to enlarge Ackerman McQueen's office is located in this building on South Cascade Avenue. - PAM ZUBECK
  • Pam Zubeck
  • Ackerman McQueen's office is located in this building on South Cascade Avenue.
The National Rifle Association filed suit on April 12 against its long-standing marketing/public relations firm, Ackerman McQueen.

Based in Oklahoma City, Ackerman McQueen also has offices in Washington, D.C., Dallas and at 517 South Cascade Ave. in Colorado Springs. The firm's website describes the local office like this: "Situated at the base of the Rocky Mountains, this office is a creative center for all of our publishing efforts."

A lengthy analysis of the NRA's relationship with Ackerman McQueen was published in The New Yorker on April 17.

From the story:
The suit alleges that Ackerman has denied the N.R.A. access to basic business records, including the terms of Oliver North’s contract, and blames the firm for throwing it into an existential crisis. Ackerman’s general lack of transparency, the complaint says, “threatens to imminently and irreparably harm” the N.R.A.’s status as a nonprofit organization. (In response, the marketing firm issued a statement saying it “has served the NRA and its members with great pride and dedication for the last 38 years. The NRA’s action is frivolous, inaccurate and intended to cause harm to the reputation of our company and the future of that 38-year relationship.”)
The magazine reports delves into the long-standing association of the NRA and Ackerman, noting they're so close "that it is difficult to tell where one ends and the other begins."

The NRA has poured lavish amounts of money into Ackerman. From 2014 to 2016, it paid the firm $52 million, according to IRS filings available on Guidestar. The New Yorker also reported it paid another $40 million to Ackerman in 2017.

A dash of local flavor from the article:
In 2014, [Ackerman CEO] Angus McQueen’s son, Revan, got married, in Colorado Springs, in an opulent affair that brought together the most prominent beneficiaries of Ackerman’s work with the N.R.A. Revan had graduated from New York University only five years earlier, but he was being trained to work as the co-C.E.O. of Ackerman McQueen. During the wedding weekend, Revan and his guests, who included Colion Noir and several college classmates, went to a shooting range to practice tactical movements and fire semi-automatic rifles. The ceremony was held at a resort called the Broadmoor, a cluster of Italian Renaissance buildings set on five thousand acres at the foot of Cheyenne Mountain.... The groomsmen, in black tie, toasted one another with twenty-three-year-old Pappy Van Winkle bourbon, which can sell for three thousand dollars a bottle. During the ceremony, the Colorado Springs Philharmonic played on the terrace.
Given the apparent falling out between the NRA and Ackerman, we wondered what that means for its Colorado Springs operation. We telephoned the firm and were told to submit questions in writing, which we did.

We'll update when we hear something.

As a footnote, Everytown for Gun Safety, a nonprofit that works toward "commonsense gun policies," issued a news release on April 23, saying, "In light of the revelations from the New Yorker investigative piece, Everytown has filed a complaint about the NRA's tax-exempt status with the IRS, and is calling for federal and state investigations into the NRA's operation as a tax-exempt organization."

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