Best Of 2012: New Domestic Car Dealer

Best Of 2012: Service at a Dealership

When I call, I'm told someone will get back to me promptly. Four minutes later, Bud McFadden, assistant to the service director at the Auto Mall Loop location, dials me up. The formula for success, which has made Phil Long top New Domestic Car Dealer yearly since 2006, is really quite simple, he says: "We do take care of the customer." Naturally, the company has guidelines for seeing to customers' needs, but it also boasts low worker turnover. "Mark Riese has been with this dealership 35 years," McFadden says. "He has a huge following of devoted customers, as do our other service reps." By the way, to accommodate busy schedules, Phil Long initiated the "quick lane," where customers can get their vehicles serviced while they wait in a comfy lounge with free wireless. — Pam Zubeck



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